THE PROBLEM
Cigarette butts are poison.
Small, inconspicuous, everywhere – and the most discarded waste in the world. What is flicked away in seconds remains for years.
4.5 trillion
cigarette butts end up in the environment per year
60 L
Groundwater poisoned by a single cigarette butt
10 yrs.
until a stub disintegrates
7,000+
Chemicals are in the filter
One pull. No more butts on the ground.
Kippe's clips to your pack – always with you, always ready. That's how simple the difference can be.